This Data Building Master Class includes step-by-step video instruction and a 70-page manual where you will get all my jealously guarded secrets on how to quickly, easily and systematically build a huge database of players for your club! Brand new material for the 2011 season that includes all our latest web tricks and social media tactics. Not only do I provide the detailed step by step plan but you also get color samples of every successful banner ad, hover ad, email, flyer, trade show promo and social media strategy that we have used at club's across the country to build huge databases in weeks, not years.   more info > > >


A Golf Club's Guide to Using Social Media for Buzz, Branding, Communication and Profit by Andrew Wood

In the last five year social media has exploded across the world. Many billions have been made on the backs of social media's power but in general the golf industry has been left behind. There is a dizzying array of social media to choose from including Twitter, Facebook, My Space, LinkedIn, Fast Pitch, blogging and You Tube, to name just a few. This manual cuts through the clutter and shows you how to how you profit from any investment of time or money in each of the major social media.   more info > > >



The Complete A-Z Guide to Highly Effective Membership Marketing by Andrew Wood

This step-by-step manual is YOUR blueprint to membership-marketing success. The techniques in this manual have been used by hundreds of private clubs to boost membership quickly and effectively. It is guaranteed to produce results for you! The manual covers: defining goals; budgeting; profiling prospective members; the use of various media including websites, direct mail, and print ads; telemarketing; referral programs; defining your marketing position; membership categories; pricing; proven membership offers; membership tours and member retention; and more. You'll also get detailed examples of successful campaigns along with sample sales letters, brochures, website pages, follow-up correspondence, and staff training recommendations.   more info > > >

How To Make $100-$150K a Year or More Teaching Golf by Andrew Wood

This 370-page manual has helped more professionals double and triple their teaching income than any other source. The manual cover everything from setting up a business plan to marketing, promotions, PR, Sales, and pricing your lessons. You will discover how to package your lessons to get properly compensated for your knowledge and experience. You'll also find ad layout, brochures, and suggested scripts for maximizing your income. One assistant pro we talked with made $32,000 in a single month after reading this manual and changing the way he sold his lessons. Yes, this manual is truly worth its weight in gold!   more info > > >


The Complete A-Z Manual for Successful Marketing of Golf Outings and Events by Andrew Wood

This step by step manual is YOUR marketing blue print to DOMINATING the outing business in your area. This manual has been used by hundreds of clubs to boost their outing revenue quickly and effectively and is guaranteed to produce results for you. The manual covers defining goals, building a prospect list, the use of various media including websites, direct mail, print ads, telemarketing, referral programs and more. Detailed examples of successful campaigns are given along with sample sales letters, website pages, follow-up correspondence and staff training recommendations. The manual finishes up with a 55-step, quick start action plan. Follow this plan and you'll be on a clear road to dominating the outing business in your area faster than you ever thought possible. .   more info > > >


Outside, Guest Services & Bag Drop Training Manual, Your Ticket to a Superior Customer Experience, Starts Right Here in The Parking Lot!

Do you believe that first impressions are lasting impressions? If so, what are you doing to insure your outside guest services people are consistently delivering a superior level of service a la Disney or Ritz Carlton? The only way to make such experiences predictable is to follow a system and the GMA's Outside Guest Services Training Manual is the only system that guarantees you instant results. The manual includes; Position agreements, check lists for opening, closing, tournaments, carts, etc. Scripting, reporting and much more. Last but not least is a testing section so you can insure compliance with your training before you let them loose on your valuable customers!   more info > > >


The Comprehensive, Player Services/Ranger Training Manual by Andrew Wood

What's a ranger training manual doing on a Golf Marketing Site? Simple, every single touch point at your club is part of your overall customer delivery package and therefore, critical to your marketing's success. This manual is an A-Z look at how to train and hold player service employees accountable for a superior customers service experience. The manual includes detailed position agreements, scripting for 19 major problems encountered by rangers as well as tips on body language and tonality. Last, but not least, is a testing section so you can insure compliance before you let them loose on your valuable customers! Many Managers have described this manual as a "GOD SEND!" Comes on disk as a Word file for easy customization to your operation.   more info > > >

The Comprehensive, Player Services/Ranger Training DVD

What's a ranger training DVD doing on a Golf Marketing Site? Simple, every single touch point at your club is part of your overall customer delivery package and therefore, critical to your marketing's success. This DVD is a comprehensive look at how to train and hold player service employees accountable for a superior customer service experience. The DVD includes lots of situations commonly encountered by rangers including how to deal with slow play, broken carts, bad behavior, and a host of other situations.   more info > > >

The Comprehensive Player Services/Ranger Training Manual/DVD Combo

What's a ranger training manual doing on a Golf Marketing Site? Simple, every single touch point at your club is part of your overall customer delivery package and therefore, critical to your marketing's success. This manual is an A-Z look at how to train and hold player service employees accountable for a superior customers service experience. The manual includes detailed position agreements, scripting for 19 major problems encountered by rangers as well as tips on body language and tonality. The Ranger training DVD is a comprehensive look at how to train and hold player service employees accountable for a superior customer service experience. It includes lots of situations commonly encountered by rangers including how to deal with slow play, broken carts, bad behavior, and a host of other situations. Approximatley 20 minutes of highly professional training NO CLUB should be without.   more info > > >

The Guaranteed Marketing Success System
A complete step-by-step system for marketing success. Each component has been tried, tested and measured with dramatic success over the last 5 years. In fact it's the very system we use with our 300 plus clients! No matter what part of the country you are in, No matter what type of business you run, The Guaranteed Marketing Success System will increase revenues for you. That's the beauty of systems - they work anywhere! This is a unique opportunity to dominate your business before your competitors learn how all marketing will be done in the future. Every technique you learn - and there will be hundreds - will have an instant and practical application for the success of your business!   more info > > >


The Thunderbolt Marketing Manual, Turning Thousands Into Millions by Mail by Andrew Wood

That Guarantees an Instant and Massive Increase in the Number of Qualified Leads YOU GENERATE. This manual contains the most devastatingly effective method ever devised for generating sales of golf memberships, outings, real estate or resorts traffic. If you have a genuine interest in producing astonishing results from your marketing budget, you will find the information and hundred of real world examples contained in this manual, to be the most potent and profitable information you have ever read! Not only will you get the A-Z on producing your own Thunderbolt campaigns, but the potent information in these pages will help you improve response form every single brochure, ad, sales letter or marketing   more info > > >